Joico JoiFull Volumizing Shampoo is a lightweight yet powerful cleanser designed to boost body, volume and bounce in fine or limp hair without weighing strands down. It\u2019s infused with rice protein and bamboo extract to help strengthen and thicken each strand, leaving hair feeling fuller and more resilient. The formula gently removes buildup and impurities while enhancing natural movement and shine. Ideal for everyday use, this shampoo helps create a lifted, voluminous look that\u2019s easier to style and holds body longer.<\/p>\n","protected":false},"excerpt":{"rendered":"
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